Monday, August 10, 2009

Self-quantifiers: How do you spend your time?

As many of you know, I love the concept of self-quantifiers--people tracking random things in their life--and my belief that the ability to leverage this phenomenon represents a unique innovation opportunity. Here’s another self-quantification example:

The New York Times recently analyzed the Bureau of Labor Statistics’ American Time Use Survey, which literally tracks how people spend every minute of their day. When do people sleep? When do people work? When do people watch TV?

Check out this FUN interactive graphic they put together, and compare yourself to the average:

In playing with the data, I couldn’t help notice that a substantial amount of people were working between midnight and 5am. I wonder what percentage of those people were Wall Street investment bankers. If the data was collected after September, probably not a very large percentage…

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